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Football's Coming Home?: Digital reterritorialization, contradictions in the transnational coverage of sport and the sociology of alternative football broadcasts

David, M.; Millward, P.

Football's Coming Home?: Digital reterritorialization, contradictions in the transnational coverage of sport and the sociology of alternative football broadcasts Thumbnail


Authors

P. Millward



Abstract

This article critically utilizes the work of Manuel Castells to discuss the issue of parallel imported broadcasts (specifically including live-streams) in football. This is of crucial importance to sport because the English Premier League is premised upon the sale of television rights broadcasts to domestic and overseas markets, and yet cheaper alternative broadcasts endanger the price of such rights. Evidence is drawn from qualitative fieldwork and library/Internet sources to explore the practices of supporters and the politics involved in the generation of alternative broadcasts. This enables us to clarify the core sociological themes of ‘milieu of innovation’ and ‘locale’ within today's digitally networked global society.

Citation

David, M., & Millward, P. (2012). Football's Coming Home?: Digital reterritorialization, contradictions in the transnational coverage of sport and the sociology of alternative football broadcasts. British Journal of Sociology, 63(2), 349-369. https://doi.org/10.1111/j.1468-4446.2012.01413.x

Journal Article Type Article
Publication Date Jun 1, 2012
Deposit Date Feb 1, 2012
Publicly Available Date Mar 28, 2024
Journal British Journal of Sociology
Print ISSN 0007-1315
Electronic ISSN 1468-4446
Publisher Wiley
Peer Reviewed Peer Reviewed
Volume 63
Issue 2
Pages 349-369
DOI https://doi.org/10.1111/j.1468-4446.2012.01413.x
Keywords Reterritorialization, Football, Live-streaming, Digital parallel imports, Television broadcasts, Online sharing.

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Accepted Journal Article (352 Kb)
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Copyright Statement
This is the accepted version of the following article: David, M. and Millward, P. (2012) 'Football's coming home ? digital reterritorialization, contradictions in the transnational coverage of sport and the sociology of alternative football broadcasts.', British journal of sociology., 63 (2). pp. 349-369 which has been published in final form at http://dx.doi.org/10.1111/j.1468-4446.2012.01413.x




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