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Strategy development: Driving improvisation in Malaysia

Hodgkinson, I.R.; Hughes, P.; Arshad, D.

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Authors

I.R. Hodgkinson

P. Hughes

D. Arshad



Abstract

Improvisation is vital for strategy development, but there remains a lack of understanding about this phenomenon. This emerges directly from the insufficient investigation of its drivers and context. This paper extends improvisation research to the unexplored competitive settings of an emerging middle-income economy. Drawing on survey data from Malaysian research-intensive firms, we examine managerial and organisational antecedents of improvisation under turbulence. Findings reveal that organisational risk-taking and manager expertise are common antecedents of improvisation, but additional relationships arise under high (flexibility) and low turbulence (learning, manager tenure), developing capacity to inform practice, which is critically lacking in international business and management theory

Citation

Hodgkinson, I., Hughes, P., & Arshad, D. (2016). Strategy development: Driving improvisation in Malaysia. Journal of World Business, 51(3), 379-390. https://doi.org/10.1016/j.jwb.2015.07.002

Journal Article Type Article
Acceptance Date Jul 24, 2015
Online Publication Date Aug 6, 2015
Publication Date Apr 1, 2016
Deposit Date Jul 30, 2015
Publicly Available Date Mar 28, 2024
Journal Journal of World Business
Print ISSN 1090-9516
Publisher Elsevier
Peer Reviewed Peer Reviewed
Volume 51
Issue 3
Pages 379-390
DOI https://doi.org/10.1016/j.jwb.2015.07.002
Keywords Emerging economy, Improvisation, Malaysia, Middle-income, Strategy, Turbulence.
Public URL https://durham-repository.worktribe.com/output/1404606

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