The Rise of Big Data and the Loss of Privacy

Chirita, Anca Daniela

doi:10.1007/978-3-662-57646-5_7

The Rise of Big Data and the Loss of Privacy

Chirita, Anca Daniela

Authors

Dr Anca Chirita a.d.chirita@durham.ac.uk
Associate Professor

Contributors

M. Bakhoum
Editor

B. Conde Gallego
Editor

M.-O. Mackenordt
Editor

G. Surblytė-Namavičienė
Editor

Abstract

This chapter offers a classification of personal data based on the study of privacy policies of Google, Microsoft Windows, Facebook, Instagram, Linked-In, and Whisper. It argues that online price discrimination contributes to higher corporate profits and economic inequality. Competition policy intervention is therefore needed to curb this inequality that generates a false impression that a few digital giants are competing on the merit of their ‘highly innovative’ data-driven products and performance. The chapter argues that knowing a consumer’s usage, frequency, preferences, and choices disempowers online consumers.

Citation

Chirita, A. D. (2018). The Rise of Big Data and the Loss of Privacy. In M. Bakhoum, B. Conde Gallego, M. Mackenordt, & G. Surblytė-Namavičienė (Eds.), Personal data in competition, consumer protection and intellectual property law : towards a holistic approach? (153-189). Springer Verlag. https://doi.org/10.1007/978-3-662-57646-5_7

Online Publication Date	Nov 3, 2018
Publication Date	Nov 3, 2018
Deposit Date	Mar 7, 2016
Publicly Available Date	Nov 3, 2020
Publisher	Springer Verlag
Pages	153-189
Series Title	MPI studies on intellectual property and competition law
Book Title	Personal data in competition, consumer protection and intellectual property law : towards a holistic approach?
ISBN	9783662576458
DOI	https://doi.org/10.1007/978-3-662-57646-5_7
Publisher URL	https://link.springer.com/chapter/10.1007%2F978-3-662-57646-5_7
Related Public URLs	http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2795992