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The style/involvement model of consumer innovation.

Foxall, G.R. and James, V.K. (2009) 'The style/involvement model of consumer innovation.', in The Routledge companion to creativity. Oxford ; New York: Routledge, pp. 71-87.


Item Type:Book chapter
Full text:Full text not available from this repository.
Publisher Web site:http://www.routledge.com/books/details/9780415773171/
Record Created:19 Jan 2011 16:45
Last Modified:26 Jan 2011 09:42

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