Thomas I. Vaughan-Johnston
The Role of Vocal Affect in Persuasion: The CIVA Model
Vaughan-Johnston, Thomas I.; Guyer, Joshua J.; Fabrigar, Leandre R.; Shen, Charlie
Authors
Joshua J. Guyer
Leandre R. Fabrigar
Charlie Shen
Abstract
Past research has largely focused on how emotional expressions provide information about the speaker’s emotional state, but has generally neglected vocal affect’s influence over communication effectiveness. This is surprising given that other nonverbal behaviors often influence communication between individuals. In the present theory paper, we develop a novel perspective called the Contextual Influences of Vocal Affect (CIVA) model to predict and explain the psychological processes by which vocal affect may influence communication through three broad categories of process: Emotion Origin/Construal, Changing Emotions, and Communication Source Inferences. We describe research that explores potential moderators (e.g., affective/cognitive message types, message intensity), and mechanisms (e.g., emotional assimilation, attributions, surprise) shaping the effects of vocally expressed emotions on communication. We discuss when and why emotions expressed through the voice can influence the effectiveness of communication. CIVA advances theoretical and applied psychology by providing a clear theoretical account of vocal affect’s diverse impacts on communication.
Citation
Vaughan-Johnston, T. I., Guyer, J. J., Fabrigar, L. R., & Shen, C. (2021). The Role of Vocal Affect in Persuasion: The CIVA Model. Journal of Nonverbal Behavior, 45(4), 455-477. https://doi.org/10.1007/s10919-021-00373-3
Journal Article Type | Article |
---|---|
Acceptance Date | May 23, 2021 |
Online Publication Date | Jul 3, 2021 |
Publication Date | 2021-12 |
Deposit Date | May 24, 2021 |
Publicly Available Date | Aug 20, 2021 |
Journal | Journal of Nonverbal Behavior |
Print ISSN | 0191-5886 |
Electronic ISSN | 1573-3653 |
Publisher | Springer |
Peer Reviewed | Peer Reviewed |
Volume | 45 |
Issue | 4 |
Pages | 455-477 |
DOI | https://doi.org/10.1007/s10919-021-00373-3 |
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This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/.
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